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Changsha International Convention and Exhibition Center officially became a UFI member

2019/6/24 9:44:02


        On May 15, 2019, good news came from UFI's French headquarters that Changsha International Convention and Exhibition Center officially became a member of UFI


UFI (Union of international fairs) is one of the world's recognized authoritative exhibition industry organizations. It was founded in Milan, Italy in 1925, and now has offices in Paris, Hong Kong, China and Sharjah, Africa. Currently, UFI has 83 countries With over 690 member organizations in the region, including exhibition organizers, exhibition center owners / managers, professional exhibition associations and exhibition industry partners, it holds more than 4500 international exhibitions every year. UFI is the most important international organization in the world exhibition industry. Leading exhibition enterprises in various countries actively apply to join UFI to become a member, or take pride in brand projects with UFI certification. UFI certification audit can be called harsh, which has strict requirements and complex audit procedures for the scale of the exhibition, the history of holding the exhibition, the proportion of foreign exhibitors and the proportion of foreign visitors. So far, only about 100 of the tens of thousands of exhibitions in China have passed the UFI certification, and the number of pavilions certified is even less.

 

Changsha International Convention and Exhibition Center passed smoothly The authority certification of UFI has officially become the first venue member in Hunan, which will promote the operation and management of venues to make new steps towards branding, specialization and internationalization. Obtaining UFI certification means that the Convention and Exhibition Center has officially entered the ranks of international professional exhibition halls. It is the full recognition of the international, professional and brand operation of the exhibition center by international convention and Exhibition professional organizations. It is also a new milestone in the development process of the Convention and Exhibition Center.


In recent years, the Convention and Exhibition Center has taken full advantage of the strong development of the Convention and exhibition industry in Changsha, strengthened international integration and in-depth exchanges, actively introduced international conferences and high-end forum projects with world influence, and made efforts to build a new benchmark of high-quality exhibition services in Central China. Changsha International Auto Show and Hunan Agricultural Expo, two Changsha brand exhibitions, have been held in the Convention and Exhibition Center all year round UFI project certification. A number of influential brand exhibitions such as Changsha International Construction Machinery Exhibition, national autumn sugar and wine fair and national pharmaceutical machinery exhibition were successfully held, which better demonstrated the good operation situation of the exhibition center's rapid development and steady development. Under the effective promotion of UFI platform, it has added new momentum for the international development of the Convention and Exhibition Center, built an important cooperation platform for international exchange and promoted the construction of Changsha National Convention and exhibition city.


Mr. Zhong Gang, chairman of UFI Asia Pacific region, said that the concept of UFI is cooperation and mutual benefit, openness and win-win situation and information sharing. He hopes that Changsha International Convention and exhibition center can become an active member, learn from each other and grow together with international peers after joining the UFI family.

From June 18 to 19, 2019, Changsha International Convention and exhibition center participated in the "second annual meeting of UFI China Club members and capital round table conference" held in Shanghai as a full member, which formed a strong Chinese exhibition force with UFI Chinese members and appeared on the international exhibition stage.

The annual meeting was held by Hosted by UFI China Club (hereinafter referred to as "UCC"), representatives of China's UFI (International Exhibition Industry Association), well-known exhibition entrepreneurs, experts and government officials gathered together to discuss the challenges and opportunities of China's Convention and exhibition industry in the future from the perspectives of industry standards, capital assistance and regional development. Under the leadership of Changsha Convention and Exhibition Office, Changsha International Convention and Exhibition Center, Hunan Red Star Convention and Exhibition Center and Changsha Ruili WangXuan Culture Communication Co., Ltd. gathered at this annual meeting on behalf of Hunan Convention and exhibition office. Chen Shuzhong, Secretary of the Party group and director of the Changsha Convention and Exhibition Office, exchanged views with the guests. He said: as a new exhibition city, Changsha should keep pace with the development of the International Convention and exhibition industry, and build an open and competitive city with the development strategy of "project traction + policy leverage + talent support + wealth effect". In addition, at the annual meeting, Changsha International Convention and Exhibition Center represented Changsha to participate in the awarding ceremony of "city partner of the year".


It is reported that, UFI is the only global organization in the exhibition industry. Its full name in English is the global association of the exhibition industry, formerly known as Union des foies Internationales, or UFI for short. In April 1925, it was founded in Milan, Italy. The original name of the association was translated into "International Federation of expositions". In October 2003, the company changed its name to its current name and its headquarters are in Paris, France. UFI mainly provides a platform for members to exchange information and experience, explore the development trend of the industry, strengthen cooperation and close relations.